Thursday, February 23, 2012

Kodak Leaving the Camera Business

Pretty soon, you won’t be seeing a billboard like this anymore...


Kodak has filed for bankruptcy protection, and their financial advisors have told them that manufacturing cameras is not profitable for them.

That’s interesting, since Fujifilm doesn’t seem to have a problem selling consumer, or premium cameras. Are all those Kodak cameras manufactured by Kodak in the USA? I think not.

Or, is it simply that Kodak can’t attract consumers to buy their cameras? And why would that be? Why isn’t there a Kodak Retinette-D retro-styled premium
digital camera from the company that invented the digital camera in the first place? How about an economical Digital Brownie?

Kodak says it will be concentrating its consumer business on inkjet printers. Kodak should then use this opportunity to take over the market with a line of archival color and black and white inkjet printers that blow away everything else on the market. No?

We’ll see.

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